Video#1: Why did I come up with Azu&?

You might be wondering… Why did I come up with Azu&? What is it really trying to do? And most importantly, how can you benefit from it?

Here’s a short video to kick things off.

Azu& is my personal mission of making strategy simple and useful — for anyone, at any level. Not just for the company’s strategists. Not just the bosses. Not just consultants. Through articles, videos, and free tools, I’ll walk you through the Transformative Strategic Planning (TSP) framework — so you can lead better, plan clearer, and focus on what really matters. This is just the beginning.

— Azuan